Pharma Phorum logo

As Apple rolls out medication tracking to all iPhones, pharma must embrace connectivity

Imagine visiting your doctor’s office. Instead of swiping a co-pay card and filling out a paper form by hand, the receptionist says, “Please bring your phone closer. We take Apple Health here.” You wave your iPhone over a digital kiosk, instantly uploading your current medical record and insurance information. Your co-pay is then deducted from a Health Savings Account. Voila! The doctor will see you now. … Read More